Consultant Rita Zamora Connections / Connect90 Boulder , Colorado, United States
Disclosure(s):
Rita Zamora, B.S.: No relevant disclosure to display
AI is reshaping how patients find and choose their dentist—and it’s happening faster than you think. If your marketing strategy hasn’t evolved, you may be losing visibility in ways you don’t even realize.
In this session, we'll step away from SEO and break down the hidden signals AI is prioritizing, why some practices are quietly rising to the top while others fade, and how social media and patient engagement are playing a bigger role than ever.
It’s not just about keywords and websites, it’s about connection, credibility, and the signals that actually drive patient decisions. Walk away with clear, practical strategies to strengthen your online presence, attract the right patients, and ensure your practice remains top-of-mind in an AI-driven world.
Learning Objectives:
Explain how AI-driven platforms interpret online signals to influence which dental practices appear most prominently in patient searches.
Evaluate the impact of social media, reviews, and real content in shaping patient perception and trust in an AI-prioritized landscape.
Explore strategies to improve digital visibility by aligning your marketing with emerging AI and social media trends.
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